6th February 2008
JBP, one of the UK's leading strategic communications consultancies, has been awarded the Consultancy Management Standard (CMS) for the fourth time in succession. The Standard, which recognises professionalism of the highest order is awarded by the Public Relations Consultants Association (PRCA).
CMS is an industry standard and a quality benchmark that enables consultancies to employ best practice methods in the management of their business.
JBP was independently audited on leadership and communication, business planning, business improvement, financial systems, campaign management, client satisfaction, new business and people development.
All PRCA members must pass CMS and adhere to the Professional Charter and Codes of Practice. The quality standards of PRCA membership are viewed as an important and effective differentiator of consultancies in what can be an overcrowded market place.