easyGroup

JBP’s remit encompasses corporate communications for easyGroup, as well as consumer PR for 11 of the 17 brands that currently sit within its portfolio. These include easyMobile, easyWatch, easyValue, easyCinema, easyMusic and Sir Stelios’ latest venture, easyOffice, which is expanding into Scotland. Our strategic objective is to grow the profile of brands within the easyGroup, which demonstrate continued innovation and entrepreneurialism.We use a number of communication channels in order to achieve this, not least online communications on which much of the success of the easyGroup business has been based to date.

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