Learning and Skills Council
JBP organised an Adult Learners’ Event to engage with level 1 adults in Weston-super-Mare (a total of 28,000 people) to coincide with Adult Learners’ Week. A month long PR and marketing campaign included an advertising campaign on buses and radio, both devised by JBP.
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Palletways
JBP has handled Palletways advertising across print and broadcast media, including on talkSPORT Radio to coincide with major sporting events, including the FIFA and Rugby World Cups. Due to the major success of the campaign on talkSPORT, chosen because of the high proportion of male listeners, Palletways is now a regular advertiser with the radio station.
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South West Safety Camera Partnership
Safety camera partnerships in the South West launched a joint campaign to take place across the region aiming to highlight the dangers associated with speeding on rural roads. As part of the marketing communications programme, JBP created an outdoor poster campaign for the South West Safety Camera Partnership.
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