Eye Eye – JBP appointed by Fusion Processing
6 May 2014, News
Fusion Processing has appointed JBP to launch its groundbreaking CycleEye solution, which has been developed to reduce the growing number of cyclist collisions and casualties across the country involving large commercial vehicles.
Fitted to the side of the vehicle, it uses radar and camera sensors to identify when the risk for the cyclist is increased due to being in the vehicle’s blind spot, and gives an audible alert to the driver’s cab.
The launch PR programme has got off to a great start with coverage on national BBC breakfast and Radio 5 Live.