Belinda Chin

Digital Marketing Executive

What brought you to JBP?

After graduating with an MSc in Marketing and Management at the University of East Anglia, I landed a job as a Search Engine Optimisation (SEO) Outreach Executive, which gave me my first step into the digital marketing world. However, I was keen to apply my technical knowledge in a more creative and strategic role, which led me to JBP. 

Tell us about your role

My main responsibility is managing the social media & digital marketing for JBP and a wide range of our clients. This involves building and executing creative and engaging social media campaigns (both paid & organic), collaborating with the design studio to create fresh multi-media content, planning & scheduling content, and analysing website & social media insights.

Other digital tools which I employ for a successful campaign are SEO, email marketing, surveys and influencer outreach.

What is your skillset?

SEO, digital analytics, social media and digital marketing.  

What do you do in your spare time?

I love trying out different vegan restaurants and bars, cooking and hosting dinner parties for friends, going to the gym, reading and travelling.